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Consultants and Service Professionals – Should You Put an Expiration Date on Your Proposals?

Proposal writing professionals and consultants may wonder if there is a deadline for their proposal or if they have to submit the proposal publicly.

I would suggest always mentioning the expiration date on your offers. There are six reasons for this.

Six good reasons to put an expiration date on your offers

1. Creates a call to action and a sense of urgency. The prospect understands that he must act by a certain date or the offer will disappear or new terms may apply.

2. Gives a reason to contact the client to continue the project. You can call the prospect a week before the deadline to ask if they have any questions about the proposal and remind them that the deadline is approaching.

3. It helps you plan your activities. If all of your offers were accepted in the same week, you may find that you have more work than you can handle. By adding a deadline, you’ll know which offers are active and which are waning.

4. Protects you in case you need to raise rates. If your bills go up or the cost of your supplies increases, you’ll be glad you added this deadline as a form of insurance. For example, if the price of gas went up, could you do the same job for the same amount of money and make the same amount of profit? If your landlord raises the rent, wouldn’t you want to be able to raise your rates so you’re not locked into a contract with lower rates?

5. It makes you look professional. Adding a date shows that you’re a serious business person and that you’re willing to walk away from the offer if your terms aren’t met. Don’t forget to have some self-respect. We all want business, but we should never be in a position to be taken advantage of.

6. It’s always a good idea to set boundaries in a business relationship. Setting deadlines for action shows that you are an equal business partner whose work and experience should be valued.

Sample language for deadline

I think I should provide a standard disclaimer to review with your attorney when you include anything in an offer or contract, but with that said, it’s sample language that you can use in your offer or run by your attorney.

“Terms, fees and conditions are valid for 30 days from the date of this offer.”

It’s short and sweet. She says what needs to be said and doesn’t apply any sense of judgment or pressure to the client. However, it clearly says what you mean. Of course, you can use any time limit you want: 30 days, 60 days, 90 days, or whatever you want.

If you follow these steps, you’ll better understand where you stand with offers and prospects so you can manage your business more effectively.

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